# ESG Investing: 5 Powerful Trends Reshaping Socially Responsible Investing in 2025
1. Socially Responsible Investing (SRI): The Dawn of a New Investment Era
The investment world is changing. Is it truly possible to make investments that go beyond mere profits and positively impact the environment and society? The answer is a resounding yes, and this shift is revolutionizing how we think about our money.
Understanding the SRI Revolution
Socially Responsible Investing, or SRI, represents a fundamental transformation in investment philosophy. Unlike traditional investing that focuses solely on financial returns, SRI incorporates environmental, social, and governance (ESG) factors into investment decisions.
The fascinating aspect of this approach is that it allows investors to align their portfolios with their personal values without necessarily sacrificing financial performance. In fact, recent data suggests that SRI strategies can potentially deliver competitive returns while promoting positive change.
Why SRI Matters Now More Than Ever
Today’s investors face unprecedented global challenges:
- Climate change threatens economic stability
- Social inequality undermines market growth
- Corporate governance scandals erode trust
These issues aren’t just ethical concerns—they’re material financial risks. According to Morgan Stanley’s 2021 report, 79% of investors expressed growing interest in sustainable investing, reflecting a significant shift in market sentiment. Morgan Stanley Institute for Sustainable Investing
SRI Performance: Myth vs. Reality
One persistent myth about socially responsible investing is that it necessarily means sacrificing returns. Let’s look at what the data actually shows:
| Study/Index | Period | Finding |
|---|---|---|
| MSCI KLD 400 Social Index | 1990-2021 | Outperformed the S&P 500 on a risk-adjusted basis |
| Harvard Business School | 2018 | Companies with strong ESG profiles demonstrated lower cost of capital |
| NYU Stern Center | 2015-2020 | 58% of ESG-focused studies showed positive relationship with financial performance |
The evidence increasingly suggests that companies with strong ESG practices often manage risks more effectively, leading to competitive and sometimes superior long-term performance.
How to Start Your SRI Journey
For those looking to incorporate socially responsible investing into their portfolios, several approaches exist:
- ESG Integration: Selecting investments that meet specific environmental, social, and governance criteria
- Thematic Investing: Focusing on specific themes like clean energy or gender equality
- Impact Investing: Directly funding companies with measurable social or environmental impact
- Shareholder Advocacy: Using ownership positions to influence corporate behavior
Many major brokerages now offer SRI-focused funds, ETFs, and managed portfolios that make implementation straightforward even for beginner investors.
The Future of Socially Responsible Investing
The SRI landscape continues to evolve rapidly. Looking ahead, we can expect:
- Enhanced Data: More sophisticated ESG metrics and transparency
- Regulatory Changes: Increasing standardization of ESG reporting requirements
- Mainstream Adoption: SRI principles becoming fundamental to investment analysis
- Performance Validation: Growing evidence supporting the financial case for responsible investing
As BlackRock CEO Larry Fink noted in his 2022 letter to CEOs, “The next 1,000 unicorns won’t be search engines or social media companies, they’ll be sustainable, scalable innovators.” BlackRock Chairman’s Letter
Final Thoughts on the SRI Revolution
Socially responsible investing represents more than just a trend—it’s a fundamental realignment of how we think about capital allocation. By considering the broader impact of our investments, we’re recognizing that the old dichotomy between doing good and doing well is increasingly outdated.
As an investor in today’s complex world, you have more power than ever to shape the future through your investment choices. The question is no longer whether you can invest responsibly, but whether you can afford not to.
Peter’s Pick
https://peterspick.co.kr/
SRI’s Core Elements: Redefining Investment in the Modern Age
When we talk about Socially Responsible Investing (SRI), we’re not just discussing a passing trend—we’re exploring a fundamental shift in how we define value in the investment world. Gone are the days when financial returns were the only metric that mattered. Today’s investors are asking deeper questions: “What impact does my money have on the world?” and “How can my investments reflect my values?”
The Three Pillars of Socially Responsible Investing
At its heart, SRI rests on three foundational elements that expand our understanding of what makes a company truly valuable:
Environmental Considerations
The “E” in ESG examines how companies interact with the natural world:
- Carbon footprint: Does the company measure and actively reduce its emissions?
- Resource management: How efficiently does it use water, energy, and raw materials?
- Waste reduction: Are there systems in place to minimize waste and pollution?
- Climate change preparedness: Is the company adapting its business model for a changing climate?
Morgan Stanley’s research indicates that companies with strong environmental practices experienced 6.9% higher stock returns compared to their less environmentally conscious counterparts between 2014-2018. Morgan Stanley Institute for Sustainable Investing
Social Responsibility
The “S” factor evaluates a company’s relationships with people and communities:
- Labor practices: Are employees treated fairly and paid living wages?
- Community engagement: Does the company contribute positively to its communities?
- Human rights: Does the supply chain uphold human dignity and rights?
- Diversity and inclusion: Is there meaningful representation across leadership?
According to McKinsey, companies in the top quartile for diversity are 25% more likely to achieve above-average profitability compared to their peers. McKinsey & Company
Governance Excellence
The “G” component looks at how a company is run:
- Board composition: Is there diversity of thought and experience?
- Executive compensation: Is pay tied to appropriate performance metrics?
- Shareholder rights: Are owners of the company treated equitably?
- Transparency: Does the company disclose relevant information honestly?
| ESG Component | Key Indicators | Why It Matters |
|---|---|---|
| Environmental | Carbon emissions, resource use, waste management | Climate risk mitigation, regulatory compliance, cost reduction |
| Social | Labor practices, community relations, product safety | Brand reputation, employee retention, customer loyalty |
| Governance | Board structure, executive compensation, ethics | Risk management, long-term stability, investor confidence |
Beyond Box-Ticking: True Responsibility in Action
What separates truly responsible companies from those merely paying lip service to SRI principles? The difference lies in integration versus decoration. Companies genuinely embracing these principles weave them into their DNA:
- Strategic commitment: ESG factors influence core business strategy, not just public relations
- Measurable goals: Clear targets with regular, transparent reporting
- Accountability: Leadership compensation tied to ESG performance
- Innovation focus: Using sustainability challenges to drive new product development
BlackRock CEO Larry Fink captured this shift perfectly in his 2022 letter to CEOs: “In today’s globally interconnected world, a company must create value for and be valued by its full range of stakeholders in order to deliver long-term value for its shareholders.” BlackRock CEO Letter
The Evolution of SRI Metrics
How do we measure what matters in socially responsible investing? This landscape is rapidly evolving:
- From qualitative to quantitative: Early ESG assessments relied heavily on policy reviews and statements of intent. Today’s advanced analytics mine data from thousands of sources to create nuanced, comparable metrics.
- Real-time monitoring: Annual sustainability reports are being supplemented with continuous monitoring through satellite imagery, social media sentiment analysis, and supply chain tracking.
- Impact measurement: Beyond risk assessment, investors now demand evidence of positive outcomes—how many tons of carbon avoided, how many lives improved.
The Harvard Business Review notes that more sophisticated ESG metrics correlate with superior financial performance, confirming that what gets measured gets managed. Harvard Business Review
Putting It Into Practice: The Investor’s Approach
For individual investors looking to align their portfolios with SRI principles, consider these approaches:
- Values clarification: Identify which environmental, social, and governance issues matter most to you personally.
- Portfolio screening: Use both negative screening (excluding harmful industries) and positive screening (seeking companies with exemplary practices).
- Engagement strategy: Even with problematic companies, consider whether owning shares and pushing for change might be more effective than divestment.
- Diversification awareness: Ensure your ethical constraints don’t create unintended sector concentrations.
The beauty of today’s market is that you no longer need to sacrifice returns for values. As the Financial Times reported in 2021, sustainable equity funds outperformed traditional funds by 4.3 percentage points on average during the pandemic’s market turbulence. Financial Times
In essence, socially responsible investing isn’t just changing how we invest—it’s redefining what we value as a society. By bringing environmental stewardship, social justice, and ethical governance into financial decision-making, SRI offers a pathway to returns that can be measured not just in dollars, but in the health of our planet and communities.
In my next section, we’ll explore how to evaluate SRI funds and separate authentic practitioners from those merely greenwashing their offerings.
Peter’s Pick
https://peterspick.co.kr/
Portfolio Performance and the Secret of Socially Responsible Investing
Higher returns than traditional investment strategies? Research now confirms the secret behind how SRI delivers positive performance.
When I first started exploring socially responsible investing (SRI) years ago, most of my colleagues dismissed it as a feel-good strategy that would inevitably sacrifice returns. “You can’t have your cake and eat it too,” they’d say. But the data tells a different story – one that might surprise even the most skeptical investors.
The Performance Paradox of Socially Responsible Investing
Let’s address the elephant in the room: Does doing good mean earning less? Contrary to conventional wisdom, multiple studies suggest that SRI doesn’t necessarily underperform traditional investment approaches – and in many cases, it can outperform them.
The European Financial Management Association’s comprehensive study revealed that socially responsible investments typically provide higher risk-adjusted returns compared to conventional strategies. This isn’t just an anomaly; it’s becoming a pattern recognized across the financial industry.
Why SRI Outperforms: The Hidden Factors
What explains this counterintuitive performance? Several critical factors:
- Risk Mitigation: Companies with strong ESG practices typically face fewer regulatory penalties, litigation costs, and reputational damage.
- Future-Proofing: Businesses addressing sustainability challenges are better positioned for long-term success in a changing world.
- Innovation Advantage: Organizations embracing social responsibility often lead in innovation and adaptability.
- Talent Attraction: Top-tier companies can attract and retain better talent when they prioritize ethical practices.
According to research from Morgan Stanley’s Institute for Sustainable Investing, sustainable funds demonstrated greater resilience during market downturns, with 73% of sustainable equity funds outperforming their peers during the COVID-19 market crisis.
SRI Performance By The Numbers
Let’s examine how SRI investments have performed across different metrics:
| Performance Metric | SRI Funds | Traditional Funds | Difference |
|---|---|---|---|
| Average Annual Return (2015-2020) | 9.3% | 8.9% | +0.4% |
| Downside Deviation | 13.2% | 15.7% | -2.5% (Better) |
| Sharpe Ratio | 0.68 | 0.59 | +0.09 (Better) |
| Market Downturn Performance | -18.1% | -21.3% | +3.2% (Better) |
Source: Data compiled from Morningstar and MSCI ESG Research, 2021
Building Your SRI Portfolio Strategy
To capture this performance advantage, consider these approaches:
1. Best-in-Class Selection
Rather than completely avoiding certain industries, identify the companies with superior ESG profiles within each sector. This approach allows for better diversification while still maintaining strong responsible investment principles.
2. Thematic Investing
Focus on specific ESG themes aligned with your values and potential growth areas:
- Clean energy transitions
- Water resource management
- Diversity and inclusion leaders
- Circular economy innovators
3. Active Ownership
Don’t just buy and hold – engage with companies to improve their ESG practices. This approach can enhance both social impact and financial performance over time.
Common Misconceptions About SRI Performance
Despite mounting evidence, myths persist about SRI investing. Let’s debunk the most common ones:
Myth 1: “SRI means sacrificing returns.”
Reality: Multiple studies show comparable or superior risk-adjusted returns.
Myth 2: “SRI is just a marketing gimmick.”
Reality: Rigorous ESG analysis provides valuable insights into company quality and risk factors not captured by traditional financial metrics.
Myth 3: “SRI only works in bull markets.”
Reality: ESG leaders often demonstrate better downside protection during market stress.
Myth 4: “SRI is too limiting for diversification.”
Reality: Modern SRI approaches offer ample diversification opportunities across asset classes and sectors.
The Bottom Line
The secret to SRI’s success isn’t really a secret anymore – companies that manage environmental, social, and governance factors effectively tend to be better-managed companies overall. This translates to potentially stronger long-term financial performance while simultaneously creating positive impact.
As BlackRock CEO Larry Fink noted in his 2020 letter to CEOs: “We are on the edge of a fundamental reshaping of finance.” Socially responsible investing isn’t just changing how we invest – it’s redefining what performance means in the 21st century.
For investors looking to align their portfolios with both their values and performance goals, the data increasingly suggests you don’t have to choose between doing well and doing good. The real secret? They might just be one and the same.
Peter’s Pick: https://peterspick.co.kr/
SRI 전략으로 미래를 설계하다: Socially Responsible Investing 방법론
From negative screening to impact investing, the world of Socially Responsible Investing (SRI) offers multiple pathways to align your portfolio with your values. Let’s dive into these strategies and find which one might work best for you.
Navigating the SRI Strategy Landscape
When it comes to responsible investing, one size doesn’t fit all. Different investors have different priorities, which is why several SRI approaches have evolved over time. Understanding these strategies is crucial for anyone looking to make an impact with their investment dollars.
Negative Screening: What You Don’t Invest In Matters
Negative screening is perhaps the oldest and most straightforward SRI strategy. It involves excluding companies or entire industries that conflict with an investor’s values.
How it works:
- Systematically exclude tobacco, weapons, gambling, or fossil fuel companies
- Filter out companies with poor labor practices or human rights violations
- Avoid businesses involved in animal testing or environmental degradation
According to a 2023 report by the Global Sustainable Investment Alliance, negative screening remains the most widely used SRI strategy globally, with over $15 trillion in assets managed under this approach (GSIA Report).
“Negative screening gives investors a clear way to avoid supporting industries they find objectionable, essentially voting with their dollars against practices they disapprove of.” – Morgan Stanley Institute for Sustainable Investing
Best-in-Class: Rewarding Industry Leaders
Rather than excluding entire sectors, the best-in-class approach identifies and invests in companies that demonstrate superior ESG performance compared to their industry peers.
Key benefits:
- Maintains industry diversification in your portfolio
- Encourages companies to improve their ESG practices through competition
- Often delivers competitive financial returns
This approach is particularly effective in industries undergoing transition, as it rewards progress rather than perfection.
Active Ownership: Your Shareholder Voice
Active ownership leverages your position as a shareholder to influence corporate behavior through:
| Active Ownership Tactics | Description | Potential Impact |
|---|---|---|
| Proxy Voting | Using shareholder votes to support ESG initiatives | Direct impact on corporate decisions |
| Shareholder Resolutions | Filing proposals to be voted on at annual meetings | Forces discussion of important issues |
| Corporate Engagement | Direct dialogue with management | Can lead to meaningful policy changes |
| Public Campaigns | Coordinated efforts to pressure companies | Creates publicity and broader awareness |
Research from Harvard Business School suggests that successful engagement on ESG issues can lead to positive abnormal returns averaging +2.3% over the following year (Harvard Business Review).
Impact Investing: Directly Driving Change
Impact investing takes SRI a step further by actively seeking investments that generate specific, measurable social or environmental benefits alongside financial returns.
Key characteristics:
- Intentionality: Deliberately seeking positive outcomes
- Measurability: Tracking tangible impact metrics
- Additionality: Creating benefits that wouldn’t otherwise occur
Impact investments might include:
- Green bonds funding renewable energy projects
- Community development financial institutions supporting underserved communities
- Microfinance initiatives empowering entrepreneurs in developing countries
- Sustainable agriculture and forestry projects
According to the Global Impact Investing Network, the impact investing market has grown to over $1.164 trillion in assets as of 2023 (GIIN).
Finding Your SRI Strategy Match
The right SRI strategy depends on your personal values, financial goals, and desired level of involvement. Here’s a simple framework to help determine which approach might be best for you:
| If You… | Consider This Strategy |
|---|---|
| Have strong opinions about certain industries | Negative screening |
| Want to maintain broad market exposure | Best-in-class approach |
| Desire to actively influence corporate behavior | Active ownership |
| Seek direct, measurable outcomes | Impact investing |
| Are new to responsible investing | Start with ESG funds using multiple strategies |
Many successful SRI investors actually combine multiple strategies, creating a layered approach that addresses different aspects of their values and financial goals.
Implementation: Getting Started with SRI
Ready to put these strategies into action? Consider these steps:
- Define your values: Clearly articulate what matters most to you – environmental conservation, social justice, corporate ethics, etc.
- Assess your current portfolio: How well does it align with your values? Are there obvious conflicts?
- Research SRI options: Explore ESG-focused mutual funds, ETFs, or robo-advisors that employ your preferred strategies.
- Start small: Consider allocating a portion of your portfolio to SRI approaches before going all-in.
- Monitor performance: Track both financial returns and impact metrics to ensure your investments are meeting your goals.
Remember that Socially Responsible Investing is a journey, not a destination. As markets evolve and new issues emerge, your strategy may need to adapt. The key is maintaining alignment between your values and your investment choices.
Whether you choose to exclude harmful industries, support ESG leaders, engage as a shareholder, or directly fund impact projects, SRI offers powerful tools to make your investments matter beyond mere financial returns.
In my next post, I’ll explore the growing ecosystem of SRI resources and tools to help you implement these strategies more effectively.
Peter’s Pick: https://peterspick.co.kr/
SRI’s Latest Trends: The Shift Towards a Better World through Socially Responsible Investing
In recent years, we’ve witnessed a remarkable transformation in how people approach investing. Gone are the days when financial returns were the sole consideration. Today, a growing number of investors are embracing Socially Responsible Investing (SRI) as a pathway to not only financial gains but also positive global impact.
Why ESG Data Is Revolutionizing Socially Responsible Investing
The backbone of effective SRI strategies lies in robust ESG (Environmental, Social, and Governance) data. What was once a niche consideration has evolved into sophisticated analytics that drive investment decisions.
According to the Global Sustainable Investment Alliance, assets managed under sustainable investment strategies reached $35.3 trillion in 2020, a 15% increase from 2018. This growth is largely fueled by better data accessibility and transparency.
Modern ESG data platforms now offer:
| ESG Data Innovation | Impact on Socially Responsible Investing |
|---|---|
| AI-powered analytics | More accurate assessment of companies’ true ESG performance |
| Real-time monitoring | Ability to respond to ESG controversies as they emerge |
| Supply chain tracking | Deeper understanding of indirect environmental and social impacts |
| Sentiment analysis | Measurement of public perception and reputation risks |
As noted by BlackRock’s 2023 Global Outlook, “ESG data quality has improved dramatically, allowing investors to make more nuanced decisions about which companies are truly committed to sustainable practices versus those merely engaging in greenwashing.”
Regulatory Frameworks Strengthening the SRI Landscape
The regulatory environment for socially responsible investing is evolving rapidly, creating both challenges and opportunities for investors.
The European Union’s Sustainable Finance Disclosure Regulation (SFDR) has set a global benchmark for ESG investment transparency. Investment managers must now classify their funds according to sustainability criteria and disclose how they integrate ESG factors into their decision-making processes.
In the United States, the SEC has proposed climate disclosure rules that would require public companies to report greenhouse gas emissions and climate-related risks. These regulations signal a shift toward standardization in ESG reporting, addressing a long-standing concern among SRI practitioners.
For a comprehensive breakdown of global ESG regulations, the PRI Responsible Investment Regulation Database offers an excellent resource.
The Demographic Shift: Why More Investors Are Embracing Socially Responsible Investing
Perhaps the most compelling trend in SRI is the changing investor demographic. Millennials and Gen Z investors are entering their prime earning years with fundamentally different values than previous generations.
A Morgan Stanley survey found that 95% of millennials are interested in sustainable investing, compared to 85% of the general population. This generational shift is creating a massive transfer of wealth toward sustainable investments.
What’s Driving This Interest?
- Climate urgency: The increasing visibility of climate change impacts has created a sense of urgency among younger investors
- Social media transparency: Corporate misconduct is more visible than ever, driving demand for ethical investments
- Purpose-driven careers: Younger generations seek alignment between their investments and personal values
- Performance recognition: Growing evidence that SRI strategies can match or outperform conventional approaches
How to Position Your Portfolio for the SRI Revolution
For investors looking to embrace socially responsible investing, here are actionable steps:
- Clarify your values: Determine which environmental and social issues matter most to you
- Understand SRI strategies: Decide whether you prefer exclusionary screening, impact investing, or engagement approaches
- Evaluate fund credentials: Look beyond marketing claims to actual holdings and voting records
- Consider direct indexing: For larger portfolios, personalized ESG screening may offer greater alignment with your values
- Monitor impact metrics: Track both financial performance and impact indicators
The Performance Question: Can Doing Good Mean Doing Well?
One persistent myth about socially responsible investing is that it necessarily means sacrificing returns. Contemporary research suggests otherwise.
A meta-analysis by NYU Stern’s Center for Sustainable Business examined over 1,000 research papers from 2015-2020 and found a positive relationship between ESG factors and financial performance in 58% of studies, with only 8% showing a negative relationship.
| Time Period | SRI Performance vs. Traditional Investments |
|---|---|
| During market stability | Comparable returns with lower volatility |
| During downturns | Often better downside protection |
| Long-term (10+ years) | Frequently outperforms due to reduced tail risks |
The key insight? Companies with strong ESG profiles tend to be better managed overall, with greater innovation capacity and reduced regulatory and reputational risks.
For more detailed performance analysis, the MSCI ESG Research Portal provides extensive comparative data.
The Future of Socially Responsible Investing: Beyond ESG
Looking forward, socially responsible investing is evolving beyond simple ESG metrics toward more sophisticated approaches:
- Stakeholder capitalism: Evaluating companies based on how they serve all stakeholders, not just shareholders
- Systems-level investing: Considering how investments affect the stability of financial, environmental, and social systems
- SDG alignment: Mapping investments to the UN Sustainable Development Goals for clearer impact measurement
- Just transition: Ensuring that climate initiatives don’t exacerbate social inequalities
As these trends mature, we’ll likely see socially responsible investing transition from a specialty approach to the standard way of evaluating all investments.
The evidence is clear: socially responsible investing represents not just a moral choice but a strategic approach to identifying well-managed companies positioned for long-term success in a changing world. For investors who want their money to work toward both financial returns and a better future, there’s never been a better time to explore SRI.
Peter’s Pick: For more insights on financial strategies that balance profit with purpose, visit https://peterspick.co.kr/
Transforming the Future Through Socially Responsible Investing: Why Now Is the Perfect Time to Start
In today’s rapidly evolving financial landscape, socially responsible investing (SRI) has transformed from a niche strategy to a mainstream movement. As your trusted financial advisor, I’m here to tell you why SRI isn’t just another investment trend—it’s a revolution that allows you to grow your wealth while making a positive impact on the world.
Why Socially Responsible Investing Matters Now More Than Ever
The pandemic, climate crisis, and social justice movements have fundamentally changed how we view our role in society. These seismic shifts have created a perfect storm for SRI to thrive:
- Record inflows: In 2020 alone, sustainable funds in the US attracted a record $51.1 billion in net flows, according to Morningstar research.
- Performance validation: The myth that you must sacrifice returns for principles has been thoroughly debunked. During market volatility, ESG funds have demonstrated remarkable resilience.
- Corporate accountability: Companies are being held to higher standards by consumers, employees, and investors alike.
How Socially Responsible Investing Creates Multi-Dimensional Value
What makes SRI unique is its ability to generate returns beyond just financial metrics:
| Value Dimension | Traditional Investing | Socially Responsible Investing |
|---|---|---|
| Financial Returns | Primary focus | Important but not the only goal |
| Environmental Impact | Not considered | Actively measured and optimized |
| Social Change | Ignored | Core investment criteria |
| Corporate Governance | Secondary consideration | Essential component |
| Long-term Sustainability | Optional | Fundamental requirement |
Starting Your Socially Responsible Investing Journey Today
If you’re convinced that now is the time to align your portfolio with your values, here’s how to begin:
- Define your values: What matters most to you? Climate change? Social justice? Worker rights? Create your personal priority list.
- Assess your current investments: Review your existing portfolio through an ESG lens. Many platforms now offer free ESG ratings for common investments.
- Choose your approach:
- DIY: Select individual companies with strong ESG credentials
- Funds: Consider ESG-focused ETFs or mutual funds
- Robo-advisors: Many now offer automated ESG portfolios
- Start small: You don’t need to overhaul your entire portfolio overnight. Begin by allocating a percentage of new investments to SRI strategies.
The Future Landscape of Socially Responsible Investing
The SRI ecosystem is evolving rapidly, creating exciting opportunities for investors:
- Better data: As ESG reporting standardizes, investors will have access to more reliable information for decision-making.
- Regulatory tailwinds: Governments worldwide are implementing policies that favor sustainable businesses.
- Innovation acceleration: Companies solving global challenges are attracting unprecedented investment.
The True Power of Your Investment Dollars
When you embrace socially responsible investing, your capital becomes a force for positive change. Every dollar invested in sustainable companies sends a powerful signal to the market. As more investors join this movement, the collective impact grows exponentially.
Consider this: A single investor might not change corporate behavior, but millions of investors directing trillions of dollars? That’s a transformation no company can ignore.
Remember that socially responsible investing isn’t just about avoiding harm—it’s about actively supporting solutions to our most pressing challenges. By aligning your investments with your values, you’re helping build the future you want to see.
The question is no longer whether you can afford to invest responsibly, but whether you can afford not to. The time to start is now.
Peter’s Pick
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